4 Benefits of Owning a Franchise Restaurant


Owning a franchise can be hard work. You’re in charge of a whole restaurant and everyone who works there. On the other hand, owning a franchise is easier than starting your own business from scratch. This is because you get a lot of support from the franchisers. In this blog, we describe the 4 main benefits of owning your own franchise restaurant.

1. March to the beat of your own drum

Owning a franchise offers you the chance to be your own boss. While franchises have certain rules about how they should be run, you’ll have a lot of freedom and flexibilities to do things your way.

2. Get all the help you need

 Owning a franchise is great for people who want to run a business but prefer support. As a franchise owner, you’ll be part of a bigger business network. Instead of having to create your own brand, you’ll be working with an already established brand with some proven level of success.

 With a franchise, you’ll get the following types of support:

  • Building and real estate help: Franchisers will help you find a location for your restaurant. They will have a team of staff to help you buy or build. Their experts will also help you design the layout and choose your furniture.
  • Training: Never run a business before? Franchisers can help you get started by providing training. They show you how to run a business and maximise your chances of success.
  • On-going support: If you come across any stumbling blocks, your franchisers are there to help. They provide you with information to refer to when you’re stuck. And they’re also there to discuss things when you need to.
  • Marketing assistance: Your franchisers usually take the lead when it comes to marketing. They might have a marketing strategy across all the restaurants in the chain. They provide you with marketing calendars and instructions on what to do and when. You’ll most likely get posters and flyers created for you as well.

3. Enjoy a higher chance of success

Owning your own franchise has many advantages over starting a small business. As we discussed above, you get so much help and guidance. This also means you have less risk of failure and higher chance of success.

4. Spend less to make more

 Owning a franchise restaurant is also cheaper than starting your own business. While you still have to secure financing yourself, banks can be happier to loan you money. This is because of the power of the franchise brand. Franchises have an established reputation and a proven way of doing things.

Franchisers also help you negotiate great prices for your supplies, so you get things cheaper than if you were an independent restaurant. By spending less, you make more profit.

Interested in partnering with The Groove Train? Head to groovetrain.com.au/franchise and enquire today!